International Visitor Survey (Rolling Annual)

4 December 2023

MBIE

International Visitor Survey

Year ending September 2023

These graphs shows annual rolling International visitor expenditure (not adjusted for inflation) by country / travel purpose and length of stay. Information on IVS data quality, including sample sizes, response rates, and margins of error can be found in the Survey quality for the International Visitor Survey page or on MBIE's website.

Total spend by country
Total spend by travel purpose
Mean Spend per visitor by country
Mean spend per visitor by travel purpose
Median Spend per visitor by country
Median spend per visitor by travel purpose
Mean Daily spend per visitor by country
Mean Daily spend per visitor by travel purpose
Median Daily spend per visitor by country
Median Daily spend per visitor by travel purpose
Mean length of stay by country
Mean length of stay by travel purpose
Median length of stay by country
Median length of stay by travel purpose


International Visitor Survey Annual Satisfaction

These graphs show extent to which satisfaction and expectations were met and whether visitors would recommend New Zealand as a holiday destination.

Expectations by country
Expectations by travel purpose
Recommendation by country
Recommendation by travel purpose
Satisfaction by country
Satisfaction by travel purpose


International Visitor Survey Annual Māori Cultural Sentiment

These graphs shows Māori cultural visitor experiences.

Enjoyed experience of Māori culture by country
Enjoyed experience of Māori culture by travel purpose
Trip improved understanding of Māori culture by country
Trip improved understanding of Māori culture by travel purpose
Would've liked to experience more of Māori culture by country
Would've liked to experience more of Māori culture by travel purpose