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TECTs, ADP, and MURPEs - July 2023 Data Release

September 07, 2023

This update combines the July 2023 data releases for:

Note that figures from the releases may not align fully due to them measuring different activities, data limitations, and wider economic factors. More information regarding these data releases can be found here:

Tourism data releases - Ministry of Business, Innovation and Employment

Key points for July 2023

The international tourism market accelerated strongly in July 2023, with a range of metrics exceeding or approaching pre-COVID levels. New Zealand’s co-hosting of the FIFA Women’s World Cup provided a welcome boost to visitor arrivals, while pent-up demand following the pandemic is likely still flowing through the international market.

By comparison, the domestic tourism market was relatively subdued compared to July 2022, possibly due to a greater propensity for Kiwis to travel overseas and a tightening in discretionary spending. However, domestic tourism figures for July 2023 were still well above levels seen in July 2019, prior to the pandemic.

Tourism Electronic Card Transactions (TECTs)

Accommodation Data Programme (ADP)

Monthly Unique Regional Population Estimates (MURPEs)

Tourism Insights Users Group meeting on 21 September 2023

The Tourism Insights Users Group (TIUG) brings the sector together quarterly to present and discuss the latest developments in the tourism research, data, and analytics space. It provides an opportunity to ask questions about these developments. The next meeting is held on 21 September from 2:00pm to 3:30pm. Its details can be found below.

TIUG post – LinkedIn

Only certain measures in the ADP can be compared to the Accommodation Survey

This update compares July 2023 to July 2022 and July 2019 for ADP, TECTs, and MURPEs. Due to methodological differences between the ADP and the Accommodation Survey, only aggregated volume figures, such as guest nights, are compared at the national or RTO level.

Caution should be used with the TECT data

Domestic and international figures are not adjusted for inflation and seasonality. They should also be used separately and not added together. This is because electronic card transactions in each market represent a different proportion of total tourism spend, meaning they cannot be directly compared. More information can be found here.

Tourism Electronic Card Transactions – Ministry of Business, Innovation and Employment

Receive dynamic insight updates like this on your LinkedIn

The Tourism Evidence and Insights team at MBIE has a LinkedIn social media channel for the Tourism Evidence and Insights Centre (TEIC). This page brings dynamic and concise updates like this from the TEIC straight to your LinkedIn feed.

Tourism Evidence and Insights Centre – LinkedIn

ADP and MURPE data for August 2023 will be released in October 2023.

See our tourism data release calendar with release dates to December 2023.

Data release calendar - Ministry of Business, Innovation and Employment